Modern and innovative store design, fact filled buying guides and loads of inspiration – the store for all passionate runners has taken a new and exiting step forward. With its brand new concept, Löplabbet creates a shopping experience that gives the customers a new and innovative presentation of the stores wide range of products and vast knowledge. The heart and soul of Löplabbet – the studious try-out of running shoes – has been given an even clearer focus in the new store. With digital solutions, new creative areas for brand initiatives, generous spaces for images and motivating texts, we make the visitors long for the run, and to come back.

Client: Löplabbet.
Made at: Kollo AB.
AD: Sara Tempte
My role: Graphic design/final art/motion graphics